Programme characteristics
The three core elements of the curriculum are:
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Business economics – Courses in business studies form the basis of the programme. Examples of courses in this field: Mathematics, Statistics, Integrated Service Management, and Finance & Accounting.
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Industry-specific courses – there students get to know the event industry from scratch and gain in depth knowledge of specific management-related subjects such as Management of fairs and exhibitions, Congress Management, Corporate Events, Trade Fair Marketing and Development, Strategic Event Communication, Event projects, Budgeting, Financing and Controlling of events.
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Employability – Computer training, foreign language courses, Business Communication, etc.
A core element of the study programme is an internship of 5-6 months length that can be done either in Germany or abroad.
Courses are conducted in the form of lectures and seminars. The average size of a class is 30 students thus allowing for an interactive communication between professors and their students.
Curriculum Event Management:
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Special Week
In addition to the regular courses of the curriculum, a “special week” takes place once per semester. International experts from the event industry as well as lecturers from other universities join us on campus for a whole week and impart their knowledge on specific aspects of the aviation industry. The seminars and workshops thus offered provide our students with the opportunity to look into current industry-specific issues.
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